Tooltips Archive - الصفحة 22 من 32 - The Franchise Trainer
Franchise Acquisition

The license by which a franchisee obtains the rights to access the franchisor’s proprietary knowledge, processes to offer products and services under the franchisor tradename and marks in a specific country/region or location(s).

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Franchise Accelerators

Government or privately held organizations which provide investment capital, management and operational support and shared infrastructures for administrative services to qualified franchisors to drive its growth and maturity.

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Fractional Franchise

A franchisor grants the rights as an add-on to the prospective franchisee’s already existing business. Example of a fractional franchise are a fast food brand in an existing convenience store business or a coffeeshop for an existing hotel operator.

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First-Level Franchisees

A network of franchisees operating at an early stage after the franchisors decides to start franchising, where usually the franchisor offers few concessions on the franchise fees and royalties because the franchisee are taking a higher risk in obtaining the franchise rights as compared to acquiring an established franchise business.

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Fédération Française de la Franchise

(FFF) Established in 1971, and with nearly 180 members, FFF puts its expertise and professionalism at the service of franchise industry to become an essential link between public authorities, franchise owners, entrepreneurs, and investors.

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Federal Trade Commission

(FTC) Established in 1914 by the Federal Trade Commission Act, FTC is an independent agency of the United States government, with its principal mission to promote consumer protection and enforce civil (non-criminal) U.S. antitrust law through the elimination and prevention of anticompetitive business practices, such as coercive monopoly.

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Feasibility Study

An assessment of the potential financial profitability of a franchise business in a new market area which usually includes competitive analysis, SWOT analysis (strengths, weaknesses, opportunities and threats), STEP analysis (social, technological, economic and political) market and customers’ surveys, research on demographic profile and geographic and environmental characteristics in addition to a complete financial study […]

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Fastest-Growing Franchises

Rating of franchise brands based on the number of new franchised units opened over a period of time.

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Expertise

The accumulated experience acquired by the franchisor in establishing a successful business over a number of years, evidenced by profitable business units all functioning to a standard operating system fully supported by the franchisor and updated from time to time so as to account for changing market conditions, new technology and customer demands.

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Exclusivity

The right granted by a franchisor to a franchisee to become the sole operator of the business and to exclusively use the trademarks, use the knowhow and business systems and offer for sale the franchisor’s products and services within a specific market or geographical area.

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