Tooltips Archive - Page 2 of 32 - The Franchise Trainer
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December 21, 2019
Venture Capitalists

(VC) A private equity firm or group of investors that provides capital to companies demonstrating high growth potential in exchange for an equity stake.

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December 21, 2019
Vampizors™

One of a series of educational articles authored by Sary Hamway covering the characteristics of greedy, elusive, and thirsty-for-money morphing franchisors.

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December 21, 2019
Upfront Franchise Fees

The initial amount paid by the country/area developer or master franchisee to the franchisor based on the franchised market value and number of stores to be developed over an agreed period.

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December 21, 2019
Unit Design Manual

A volume of the franchisee operating manual which includes the standard design of the unit architectural plans & layouts, construction drawing & fitting out plans, exterior & interior decor, and signage.

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December 21, 2019
Unit Churning

An unsuccessful franchised unit re-acquired by a franchisor and assigned to a franchisee even though the franchisor recognizes that the location has a high-risk factor and potential financial losses notwithstanding of who is managing the location.

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December 21, 2019
Unilateral Termination

Ending of the franchise agreement prior to its expiry date by either franchisor or the franchisee at its own discretion.

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December 21, 2019
™

A symbol used to provide a degree of protection for a term, word, phrase, slogan, insignia, or logo during the registration process to prevent infringement by others. The TM symbol does not guarantee that the service mark will be protected under trademark laws but may be protectable only within the geographical area within which it […]

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December 21, 2019
Turnkey Franchise

A comprehensive support package provided by a franchisor to a franchisee to start a new unit including all elements of the business from construction, fitting out, décor elements, signage & equipment installation to sourcing of products and operational material in addition to initial franchisee support and training.

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December 21, 2019
Trial and Error

The process through which a franchisor experiments various methods of operating the business and managing franchisees, which leads to acquiring accumulated knowledge and experience and reaching the top of the learning curve and the best practice in doing business.

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December 21, 2019
Transfer of Knowledge

The process by which a franchisor shares its business know-how through initial and ongoing training and provision of the operating manual.

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