Tooltips Archive - Page 7 of 32 - The Franchise Trainer
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December 21, 2019
Service Mark

A distinctive name or symbol used to identify the franchisor’s services and to distinguish them from the services of others.

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December 21, 2019
Secrets of Franchise Acquisition™

A proprietary training course authored by Sary Hamway, designed to enable participants to map out a strategy for starting a new business by means of buying a franchise.

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December 21, 2019
Secret Ingredients

A component of a product or service or a special formula, business practice, operational process, unit design or pattern which is protected by trade secret laws where the franchisor keeps it safeguarded from public exposure to maintain a competitive advantage. A good example of a secret ingredient is the KFC secret mix of ingredients used […]

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December 21, 2019
Screening Franchises

The process by which the franchisor filters and screens prospective franchisees to determine whether they have the required business experience, managerial and operational knowledge, and financial capabilities to obtain the franchise rights and establish and operate a franchise business in the target location or market area.

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December 21, 2019
Scaleup Programs

A development tool for emerging franchisors to grow their business, reach new markets and increase revenues by way of system development, organizational re-structure, operational re-formatting and by means of exploring win-win opportunities for mergers, acquisitions, joint ventures, and take-overs.

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December 21, 2019
Scalable Store Model

The ability of a franchise business to design the stores or work space to cope with the available areas offered by real estate developers by creating new prototypes to achieve the optimum operational efficiency and financial performance.

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December 21, 2019
Sales & Distribution Franchise

A lower to medium-size investment franchise format which involves the franchisee to sell and distribute the franchisor’s products or services in its market area and may hire other individual franchisees to cover exclusive sales areas as the customer base grows.

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December 21, 2019
Sailing the High Seas of Franchising™

A figurative presentation authored by Sary Hamway on the challenges facing emerging franchisors and ways to mitigate them to survive competition in the marketplace.

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December 21, 2019
Royalty

Royalty/Management Service Fee/Franchise Support Fee/Franchise Package Fee: A percentage of the total turnover of the franchisee’s business payable to the franchisor on a regular stipulated basis in exchange for the ongoing managerial and operational support provided by the franchisor throughout the term of the franchise agreement

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December 21, 2019
Return on Investment

(ROI) A business performance measure calculated as a percentage or a ratio used to assess the efficiency of the capital invested in a franchise business in comparison with the initial the investment level.

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